Automart.co.ke Privacy Policy

1. Who we are

Automart.co.ke is an online vehicle marketplace in Kenya that enables sellers to post vehicle listings. We may monetize through Sponsored Promotions and Featured Video Ads. The platform is powered by Middleman Capital Holdings.

2. Information we collect

We collect information you provide directly and information collected automatically when you use the platform.

2.1 Information you provide

• Account details: name, email address, phone number, password (stored securely/hashed).
• Listing details: vehicle make/model, year, mileage, condition, price, location, photos and videos you upload.
• Enquiries and messages: content you submit when contacting sellers or our support team.
• Payments (if applicable): transaction references for Sponsored Promotions or Featured Video Ads (we recommend processing through secure payment providers).

2.2 Information collected automatically

• Device & usage data: IP address, browser type, pages viewed, click activity, referral URLs, and timestamps.
• Cookies & similar technologies: used to remember preferences and improve performance (see Section 5).
• Approximate location: inferred from IP address to localize content (e.g., showing Kenya-relevant results).

Note: Please avoid submitting sensitive personal information (e.g., national ID numbers) in public listing descriptions.

3. How we use information

We use your information for the purposes described below:

• Provide our services: create accounts, publish listings, enable enquiries, and manage promotions.
• Marketplace safety: detect fraud, enforce policies, and prevent abuse.
• Customer support: respond to questions, resolve disputes, and troubleshoot issues.
• Improve the platform: analytics, research, and testing to enhance user experience.
• Marketing (where permitted): send service updates or promotional messages (you can opt out).
• Legal compliance: comply with Kenyan law and respond to lawful requests.

4. Sharing & disclosures

We may share information in the following situations:

• Between buyers and sellers: your listing information is public by design. If you share contact details, buyers may see them.
• Service providers: hosting, analytics, email/SMS delivery, security tools, and payment processors who support our operations.
• Sponsored Promotions & Featured Video Ads: promotional placements may increase exposure of listing content across our website and channels.
• Legal & safety: if required to comply with law, protect rights, investigate fraud, or enforce our terms.
• Business transfers: in a merger, acquisition, or sale of assets, information may be transferred subject to this Policy.

We do not sell personal data in the traditional sense. We may display sponsored content as part of our monetisation model.

5. Cookies & analytics

We use cookies and similar technologies to operate and improve the site. Cookies help us remember preferences, measure performance, and understand how users interact with listings.

5.1 Types of cookies

• Essential: required for site features (login sessions, security).
• Performance/analytics: helps us understand traffic and improve pages.
• Functional: remembers your preferences (filters, language, saved settings).
• Advertising (optional): may be used to measure and deliver Sponsored Promotions/Video performance.

You can manage cookies through your browser settings. Some features may not work properly if cookies are disabled.

6. Data retention

We keep personal information only as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce agreements.

• Account information is retained while your account is active.
• Listings may remain visible until removed by you or deactivated under our policies.
• Support messages may be retained for quality and compliance purposes.

7. Your rights & choices

Depending on applicable law and your situation, you may have the right to:

• Access your personal data we hold.
• Correct inaccurate or incomplete data.
• Delete your data (subject to legal/legitimate retention requirements).
• Object to certain processing or request restriction.
• Opt out of marketing communications.

To exercise these rights, contact us at info@automart.co.keL.

8. Security

We implement reasonable technical and organizational measures to protect your information. However, no method of transmission over the internet is 100% secure. Please use strong passwords and keep your login details private.

9. Children’s privacy

Automart.co.ke is not intended for children. If you believe a minor has provided personal information, please contact us so we can take appropriate action.

10. International transfers

Some service providers (e.g., hosting or analytics) may process data outside Kenya. Where this occurs, we take steps to ensure appropriate safeguards are in place consistent with this Privacy Policy.

11. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date above. Material changes will be communicated through the website or other appropriate channels.

12. Contact us

If you have questions about this Privacy Policy or how we handle your information, contact us:

You can also use our contact page: https://www.automart.co.ke/contact/